- Core automation features—abandoned cart, welcome series, splits—are unlocked across all paid tiers.
- Dynamic product pickers pull items directly from your store catalog into emails with single-click discount generation.
- The workflow canvas can coordinate email, web push, and eligible SMS sends from one customer record.
Omnisend
⚡ Ecommerce lifecycle & SMSUse Omnisend when an ecommerce team wants pre-built store automation with a lower operational entry point than a more configurable platform such as Klaviyo.
Why this fits
High-converting retail automation without enterprise complexity.
Omnisend integrates deeply with Shopify, WooCommerce, and BigCommerce, combining email campaigns, SMS messaging, and web push notifications into pre-built ecommerce workflows.
The trade-off
A focused ecommerce workflow with contact-based send economics.
- Omnisend now offers predictive and customer-lifecycle analytics, so compare the exact models and reporting depth needed rather than assuming feature parity with Klaviyo.
- Standard plan limits monthly sends to 12x contact list size, requiring upgrades for frequent high-volume promotional senders.
- Specialized for ecommerce retail; minimal utility for B2B or content-only sites.
Pricing & upgrade decision
Pay only when the workflow changes.
The free plan is for personal use. Compare the operational trigger—not only the keyword limit.
PlanBest fitWhat changesAIMKT decision
Free$0
New store launches
Up to 250 contacts · 500 emails/month · 500 web push notifications · pre-built automation flows
Test store integration, popups, and abandoned cart flows on real customer visits.
StandardFrom $16/mo
Growing independent stores (Shopify / WooCommerce)
From 500 contacts · 12x list size monthly sends · removes branding · 24/7 live support
Choose when monthly store orders justify dedicated email marketing and list growth widgets.
ProFrom $59/mo
High-volume merchants and scaling brands
From 2,500 contacts · unlimited email sends · advanced reporting · custom workflow splits
Upgrade when frequent promotional campaigns exceed standard send allowances.
Questions
The practical questions before you buy.
- 01
How does Omnisend charge?
Standard starts at $16/month for 500 contacts and includes email credits equal to 12 times the billable-contact tier. Pro starts at $59/month for 2,500 contacts and removes the email-send cap. Use the live calculator for larger lists.
- 02
Which ecommerce platforms are natively supported?
Omnisend offers 1-click integrations with Shopify, WooCommerce, BigCommerce, Wix, and other major commerce platforms.
- 03
Is SMS included?
SMS can be used inside Omnisend workflows, but availability, included credits, and country pricing depend on the current plan and recipient market. Confirm the live plan matrix before choosing Standard or Pro for SMS.
Keep comparing
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Best for
Ecommerce brands with enough first-party customer activity to build meaningful retention flows and segments
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Brevo
Multi-channel email, SMS, WhatsApp, and CRM platform whose marketing plans are led by monthly send volume, with contact limits tied to paid tiers.
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Businesses comparing send-frequency economics with subscriber-priced email platforms, especially for occasional broadcasts on the free tier
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Mailmodo
Email platform centered around interactive AMP emails that allow recipients to complete forms, surveys, and bookings directly inside Gmail.
Best for
Product marketers and community operators prioritizing in-email surveys, event RSVPs, demo scheduling, and interactive feedback