Brand listening & monitoring

Determ

⚡ PR media-monitoring desk

Use Determ when your communications team needs to catch meaningful media coverage, summarize it quickly, and prove PR impact without buying a larger enterprise platform.

Why this fits

Give PR a fast, shared view of what is happening.

Determ monitors brand, competitor, and issue mentions across online media, social, blogs, forums, and selected regional traditional sources. It adds alerts, AI summaries and analysis, dashboards, and reports designed for PR and communications teams. It is best for an organization that needs to know when coverage matters, give leadership a clear readout, and respond before a narrative gets away from the team.

The trade-off

It is focused PR intelligence, not unlimited global coverage.

What you gain
  • Track PR, brand, competitor, and issue topics with real-time alerts, AI analysis, dashboards, and reporting.
  • Unlimited users mean the communications, leadership, and agency teams can work from the same evidence.
  • Determ publicly displays McCann, Nivea, Uber, Bingo, Manjgura, Globetrack, Zadar Tourist Board, Sofascore, HiBob, and others as customers or stories.
What you sacrifice
  • Focus starts at €99/month annually but covers only one topic and 1,000 mentions.
  • Traditional-media coverage and historical depth vary by region and plan; validate the sources that matter to your market.
  • It is not a full media-relations suite with the journalist database and services of an enterprise vendor.
Pricing & upgrade decision

Pay only when the workflow changes.

The free plan is for personal use. Compare the operational trigger—not only the keyword limit.

PlanBest fitWhat changesAIMKT decision
Focus€99/mo annual

One brand or issue

1 topic · unlimited keywords · 1,000 mentions · unlimited users · AI features

Use for one clear PR monitoring and response job.

Expand€299/mo annual

Growing communications team

5 topics · 5,000 mentions · unlimited users · AI features

Choose when brand, competitor, and industry monitoring must coexist.

Command€499/mo annual

Serious PR operation

10 topics · 10,000 mentions · unlimited users · all features

Buy only when the team will make reporting and response routine.

Questions

The practical questions before you buy.

Verified buyer answer
  1. 01

    How does Determ charge?

    Determ offers a five-day trial, then Focus at €99/month annually, Expand at €299, and Command at €499. All include unlimited users; plans scale by topics and monthly mentions.

  2. 02

    Which brands publicly use it?

    Determ publicly displays McCann, Nivea, Uber, Bingo, Manjgura, Globetrack, Zadar Tourist Board, Sofascore, HiBob, and others as customers or stories.

  3. 03

    Is it cheap compared with similar tools?

    Determ is competitively priced for PR monitoring because unlimited users are included. It is good value when one team owns media response and reporting; it is not a substitute for global journalist relations or a very broad enterprise data contract.

Evidence & freshness
Determ pricing ↗Determ case studies ↗Checked 2026-09-02
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